display ads Archives - PPC Agency Guide

What a Good PPC Agency Relationship Looks Like After 6 Months

See what a strong PPC agency relationship looks like after six months, from reporting and communication to optimization and long-term strategy.

PPC Account Structure: Best Practices and Basic Setup Guide

Learn how to structure your PPC account for better control, lower costs, and stronger results with this clear setup guide and best practices.

10 Genius Ways to Harness PPC Intent Signals for Growth

Boost PPC performance by leveraging intent signals! Learn how to segment audiences, optimize bids, and maximize ROAS with intent-driven strategies.

Display Ad Networks Comparison: Which is Right for You

Compare the top display ad networks—Google, Meta, Microsoft, and Amazon. Learn their features, use cases, and how to choose the right one for your business.

Top Transportation PPC Strategies for Maximum ROI

Discover proven transportation PPC strategies to optimize your campaigns and boost ROI. Learn actionable tactics tailored to your business here.

How PPC Fits in a Multichannel Marketing Strategy

Learn how PPC enhances your multichannel marketing strategy with integration tips, benefits, and performance measurement for optimal results.

PPC vs. Display Advertising: Which is Best for Your Business

Compare PPC and display advertising, learn key differences and benefits, and choose the best strategy for your business goals.

10 Tax Season PPC Strategy Tips for Finance Pros

Boost tax season PPC campaigns with targeted ad strategies, landing page optimization, and multi-platform tactics.

Scaling PPC Campaigns: Growth & Expansion Strategies

Hit a plateau with your paid ads results? Learn proven techniques for scaling PPC campaigns in this detailed guide.

Beginner’s Guide to PPC Keyword Match Types

Keyword match types allow you to zero in on the right people, so your PPC campaigns are more effective. Learn the basics and get examples of how they work here.