PPC Goals Archives - PPC Agency Guide

How to Refresh Your New Year PPC Strategy for Max ROI

Kickstart the new year with fresh PPC strategies focusing on evaluation, innovative tactics, and agile optimization.

From building brand awareness to generating more leads, learn how to create a practical PPC goal leveraging the SMART goals method here. Examples included!

Aligning PPC with Digital Marketing Strategy – Man Thinking with Marketing Icons in Background

Aligning PPC with all your digital marketing initiatives improves your customer journey, overall marketing results, and ROI. Here’s how to get started.

Can you manage your own digital ads, or do you really need a PPC agency? Learn what PPC management entails, and explore both scenarios’ pros and cons here.