6 Steps You Need to Take Before You Start PPC
Prime your campaigns for success before you start PPC. From establishing goals to allocating resources, explore what you need to do first here.
Category: PPC Platforms Discover strategies tailored for various PPC platforms to maximize your advertising impact. From combating click fraud to mastering seasonal campaigns and understanding multichannel strategies, this section equips you with insights to enhance performance on platforms like Google Ads, Facebook, and more.
PPC Challenges: Why PPC isn’t a One-Person Job
It’s not you. PPC really isn’t a one-person job. Explore common PPC challenges, why teamwork is required, and ways to get help if you need it here.
8 Reasons Why Your Google Ads Are Not Getting Clicks
Have a low CTR, or are you not getting clicks on your Google ads? Explore the most common causes and learn how to fix them in this detailed troubleshooting guide.
Google Ads A/B Testing: What to Test and Why
A/B testing is crucial to PPC success. Learn the basics of Google Ads A/B testing, including the benefits, how it works, and what to test here.
5 Ways B2B PPC is Different Than B2C PPC
B2B PPC and B2C PPC are different on many levels. Learn how to adjust your approach based on your audience to boost your results here.
How Much Should I Spend on PPC?
From factors that impact PPC cost to formulas for calculating ad spend based on goals, learn precisely how much to spend on PPC in this detailed guide.
How to Boost PPC Results with Remarketing and Retargeting
Remarketing and retargeting can double conversions and decrease CPA by 60 percent. Learn how they boost PPC results and get actionable tips here.
How to Improve Digital Marketing Through PPC
PPC may be the secret to improving digital marketing results. Learn how to boost conversions and ROI across all your initiatives with PPC here.
Why Your PPC Ad Quality Score Matters & How to Improve It
Your PPC Ad Quality Score is vital to the success of your campaigns. Learn how it’s calculated and get actionable tips to improve your score here.
Holidays & Observances to Build Your PPC Campaigns Around
Trying to build your PPC calendar? Our mega list of holidays and tips for each will help maximize clicks on your PPC campaigns year-round.
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PPC Insights, News, and Updates
- Dos and Don’ts of PPC for Niche MarketsGet expert tips on PPC for niche markets, including common mistakes to avoid and strategies to improve targeting, messaging, and ROI.
- How to Build PPC Remarketing Strategies for RetentionLearn how to build PPC remarketing strategies that drive customer retention, boost loyalty, and keep your best customers coming back.
- 10 Ways to Reduce PPC Bounce Rates and Increase ConversionsStruggling with high PPC bounce rates? Discover what’s causing it and explore proven strategies to keep visitors engaged and boost campaign performance.
- PPC Agency vs. Freelancer: Which One is Right for Me?Compare PPC agencies and freelancers to find the right fit for your business. Learn about costs, services, scalability, and when to hire each.
- Managing PPC for Regulated Industries: A Comprehensive GuideAdvertising for a brand that changes lives? Learn the basics of PPC for regulated industries and how to run compliant and effective ad campaigns.
Stay Tuned to PPC Insights and Updates
Get valuable updates straight to your inbox. Unsubscribe at any time.
Discover strategies tailored for various PPC platforms to maximize your advertising impact. From combating click fraud to mastering seasonal campaigns and understanding multichannel strategies, this section equips you with insights to enhance performance on platforms like Google Ads, Facebook, and more.
PPC Challenges: Why PPC isn’t a One-Person Job
It’s not you. PPC really isn’t a one-person job. Explore common PPC challenges, why teamwork is required, and ways to get help if you need it here.
8 Reasons Why Your Google Ads Are Not Getting Clicks
Have a low CTR, or are you not getting clicks on your Google ads? Explore the most common causes and learn how to fix them in this detailed troubleshooting guide.
Google Ads A/B Testing: What to Test and Why
A/B testing is crucial to PPC success. Learn the basics of Google Ads A/B testing, including the benefits, how it works, and what to test here.
5 Ways B2B PPC is Different Than B2C PPC
B2B PPC and B2C PPC are different on many levels. Learn how to adjust your approach based on your audience to boost your results here.
How Much Should I Spend on PPC?
From factors that impact PPC cost to formulas for calculating ad spend based on goals, learn precisely how much to spend on PPC in this detailed guide.
How to Boost PPC Results with Remarketing and Retargeting
Remarketing and retargeting can double conversions and decrease CPA by 60 percent. Learn how they boost PPC results and get actionable tips here.
How to Improve Digital Marketing Through PPC
PPC may be the secret to improving digital marketing results. Learn how to boost conversions and ROI across all your initiatives with PPC here.
Why Your PPC Ad Quality Score Matters & How to Improve It
Your PPC Ad Quality Score is vital to the success of your campaigns. Learn how it’s calculated and get actionable tips to improve your score here.
Holidays & Observances to Build Your PPC Campaigns Around
Trying to build your PPC calendar? Our mega list of holidays and tips for each will help maximize clicks on your PPC campaigns year-round.
-
Get a FREE Consultation
Industries We Serve
PPC Insights, News, and Updates
- Dos and Don’ts of PPC for Niche MarketsGet expert tips on PPC for niche markets, including common mistakes to avoid and strategies to improve targeting, messaging, and ROI.
- How to Build PPC Remarketing Strategies for RetentionLearn how to build PPC remarketing strategies that drive customer retention, boost loyalty, and keep your best customers coming back.
- 10 Ways to Reduce PPC Bounce Rates and Increase ConversionsStruggling with high PPC bounce rates? Discover what’s causing it and explore proven strategies to keep visitors engaged and boost campaign performance.
- PPC Agency vs. Freelancer: Which One is Right for Me?Compare PPC agencies and freelancers to find the right fit for your business. Learn about costs, services, scalability, and when to hire each.
- Managing PPC for Regulated Industries: A Comprehensive GuideAdvertising for a brand that changes lives? Learn the basics of PPC for regulated industries and how to run compliant and effective ad campaigns.
Stay Tuned to PPC Insights and Updates
Get valuable updates straight to your inbox. Unsubscribe at any time.
