video ads Archives - PPC Agency Guide

What a Good PPC Agency Relationship Looks Like After 6 Months

See what a strong PPC agency relationship looks like after six months, from reporting and communication to optimization and long-term strategy.

PPC Agency vs. Consultant: Which is Right for Me?

Learn the key differences between PPC agencies and consultants to decide which one aligns best with your business goals, structure, and marketing needs.

PPC Account Structure: Best Practices and Basic Setup Guide

Learn how to structure your PPC account for better control, lower costs, and stronger results with this clear setup guide and best practices.

Display Ad Networks Comparison: Which is Right for You

Compare the top display ad networks—Google, Meta, Microsoft, and Amazon. Learn their features, use cases, and how to choose the right one for your business.

Top Transportation PPC Strategies for Maximum ROI

Discover proven transportation PPC strategies to optimize your campaigns and boost ROI. Learn actionable tactics tailored to your business here.

PPC vs. Display Advertising: Which is Best for Your Business

Compare PPC and display advertising, learn key differences and benefits, and choose the best strategy for your business goals.

10 Questions to Ask Before Hiring a PPC Agency

Interview your next firm like a pro. Explore key questions to ask a PPC agency and why each matters, plus explore green and red flags in this detailed guide.

PPC Audit Guide: How to Perform a Thorough PPC Audit

From keywords to budget, this comprehensive PPC audit guide walks you through each step of the audit process, including what to check and what to watch for.

Industry Conference PPC Strategies: Your Ultimate Playbook

Discover effective PPC strategies for industry conferences to boost visibility and ROI. Ensure your event stands out with expert tips—learn how in this detailed guide.