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Category: Facebook Ads

Explore effective strategies to maximize your impact on Facebook’s massive user base. From brand awareness to advanced targeting techniques, dive into expert insights that help you create campaigns that engage and convert on one of the world’s most popular social platforms.

How to Strengthen Your Campaigns with PPC Geotargeting

How to Strengthen Your Campaigns with PPC Geotargeting

Imagine three distinct scenarios. First, there’s Sarah, the owner of an equipment company in Dallas. She wants to attract local…

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Marketing Attribution 101: A Beginner’s Guide

Marketing Attribution 101: A Beginner’s Guide

Find out what’s really driving your customer actions with marketing attribution. Explore the basics, benefits, and setup in this introductory guide.

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6 Rookie PPC Mistakes That Are Easy to Fix

Rookie PPC Mistakes That Are Easy to Fix

Shorten your learning curve and improve your results. Get an overview of some of the most common PPC mistakes beginners make and how to fix them here.

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How to Maximize Your PPC Marketing Budget and Get More Leads

How to Maximize PPC Marketing Budget and Get More Leads

Trying to boost your visibility and gain more leads? Here’s how to maximize your PPC marketing budget.

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How to Write Killer Copy for Your PPC Marketing Campaigns

Woman creating killer copy for her PPC marketing campaigns

Quality copywriting drives results in PPC marketing campaigns. Get tips to improve your ad copy and explore real-world examples of good and bad PPC ads here.

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PPC vs. SEO: Which One Should You Choose for Your Business?

business owner choosing between an SEO and PPC agency

Not sure if you should start with an SEO or PPC agency? Learn how PPC and SEO work, plus get the pros, cons, and when each works best in this detailed guide.

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The Best Alternatives to Google and Facebook Ads

man discussing alternatives to google ads with team via video conference

Are there any real alternatives to Google and Facebook ads? There are actually several options. Learn about five of them in this blog.

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    Business Process Outsourcing
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    Travel, Tourism and Hospitality
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    Telecom, Technology and Engineering
    Business and  Professional Services
     
    Business and Professional Services
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    Construction and Real Estate
    Mergers and Acquisitions
     
    Mergers and Acquisitions
    Food Services
     
    Food Services
    Energy and Power
     
    Energy and Power
  • PPC Insights, News, and Updates

    • 9 Signs Your PPC Agency Understands Your Business
      9 Signs Your PPC Agency Understands Your Business
      Learn the key signs your PPC agency understands your business, plus how spot warning signals and improve alignment to boost campaign performance.

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    • How to Master Ad Rotation in PPC and Boost Performance
      How to Master Ad Rotation in PPC and Boost Performance
      Want to keep your pay-per-click (PPC) campaigns fresh or find out what resonates with your audience? Ad rotation can help....

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    • Top 5 PPC Strategies for Saturated Markets
      Top 5 PPC Strategies for Saturated Markets
      From keyword selection to ongoing optimization, explore PPC strategies for saturated markets that boost performance and help you maximize your budget.

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    • When and How to Expand Beyond Google Ads
      When and How to Expand Beyond Google Ads
      Diversifying PPC platforms can boost reach, improve ROI, and reduce risk. Learn when to expand beyond Google Ads and how to do it effectively.

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    • How to Boost Your Success with First-Party Data in PPC
      How to Boost Your Success with First-Party Data in PPC
      Learn how to collect, use, and measure first-party data in PPC to improve targeting, boost performance, and stay compliant with privacy requirements.

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